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Enterprise Featured Article
September 29, 2008
Resound Marketing Helps C-MAIL Launch New SaaS Solution
By Nitya Prashant TMCnet Contributing Editor
C-MAIL Corporation has selected Resound Marketing to head the media and analyst relations efforts in launching its flagship Software-as-a-Service (Saas) solution. This was announced by Resound Marketing today.
The C-MAIL SaaS (News - Alert) edition is designed to solve the corporate e-mail overload problem, thus significantly improving worker productivity and decision-making. It uses a patent-pending "intelligent" technology which automatically prioritizes e-mail messages in Microsoft (News - Alert) Outlook. The prioritization is based on a user's clicking behavior, past e-mail history, configurable company business rules, and various other optional user input.
The prioritized e-mail is presented as an additional view within MS Outlook and in no way affects or modifies existing email rules, folders or other add-ins created by the user.
Other features of C-MAIL include its ability to simultaneously map corporate social networks and e-mail flow. This provides users and managers with a clear idea of possible communication bottlenecks, productivity benchmarks, and key performance metrics.
The C-MAIL works as an easy-to-use SaaS add-in to MS Outlook and is scheduled for release in October. Company sources said that C-MAIL is available either as a SaaS or as an on-premise option that can be hosted behind a company’s firewall.
Because of its scalability, C-MAIL addresses many enterprise IT requirements and can be used by organizations of any size - from enterprises to SMBs to government and other public sector organizations, company officials added.
C-MAIL is based in New York and originated from Business Instruments, an IT services firm in New York City serving large enterprises and leading government agencies in New York government, financial, insurance, and pharmaceutical and media and publishing firms. The company has been developing products based on validated needs from Fortune 500 companies and government agencies.
C-MAIL was recently awarded “Global Top 50 Innovative Company” by AO Network. Its partners include IBM (News - Alert) and Microsoft.
Resound Marketing is an integrated marketing and PR agency that aims to help clients “make some noise.” The agency works across a range of industries and offers custom programs which can help clients to increase brand recognition with existing audiences, or build visibility with new ones.
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Fixed Service Strategies for Mobile Network Operators, brought to you by Comverse (News - Alert).
Nitya Prashant is a contributing editor for TMCnet. To read more of Nitya's articles, please visit her columnist page.
Edited by Michelle Robart
