Micronet has announced their decision to expand their product and service portfolio by starting operations in the US, thereby strengthening their presence in the North American Mobile Resource Management (MRM) Market.

 

Micronet is a Mobile Data Terminals (MDT) supplier. The new US based sales office of Micronet will be a venture with technology partners and industry leaders in North America. The company plans make use of synergistic acquisitions and joint venture opportunities in order to go ahead with its expansion plans.  

 

Rafi Katz, Micronet's CEO said, "This strategic move aims at leveraging Micronet's already strong, long standing, international market position. This will allow us to utilize our available monetary resources and rich software and hardware experience in the Mobile data space."

 

The company's office in Fair Lawn, NJ will see Douglas Leu take over as Director of Professional services - Americas. He will be responsible for the software professional services in the territory, covering Micronet's latest MDT product platforms, the Net-960 WinCE and on the newly announced M-Series Mobile Data Terminals, running on ThreadX RTOS.

 

Headquartered in Azor, Israel, Micronet is one of the popular OEM vendors that provide technology, hardware and software for next generation Mobile Resource Management Solutions. The company has been developing, manufacturing and marketing mobile data terminals and mobile workforce management solutions for over 20 years now.

 

The company's products are designed to facilitate workforce productivity, enable corporate efficiency, and enhance customer service. Channel partners who provide Fleet and Mobile Workforce management solutions to diverse industries and markets are the major chunk of their users and customers.

 

This ISO 9001-2000 certified Israeli company is Tel Aviv Stock Exchange (TASE), operates a modern manufacturing facility and maintains full in-house R&D department. Micronet's OEM products are implemented internationally, through channel partners, and are globally recognized for their ingenuity, competitive pricing and service excellence.

 

The company claims that they are a preferred choice among customers owing to their reputation, modularity, and price. Their Sales Force Automation caters to the Food, Beverage and Fast-Moving Consumer Packaged Goods (FMCPG) industries and features an advanced Client/Server solution for Route accounting / Direct Store Delivery (DSD) applications.