Cirque du Soleil, renowned across the world as a traveling troupe that has performed for as many as 80 million spectators across 200 cities and five continents, has entered into a partnership agreement with YuuZoo.

 

For the first time, as a result of this partnership, the troupe will be extending their global reach through global mobile content, media, and advertising provider, YuuZoo. Cirque du Soleil fans are able to download video excerpts of shows, graphics, and wallpapers to their mobile devices from anywhere in the world, using the new service from YuuZoo.

 

Ron Creevey, president of YuuZoo, said, "One major objective we have is to expand beyond traditional mobile offerings by providing our customers with a broad selection of popular, unique subjects. That's one reason we're very proud to be associated with such an innovative, creative world brand as Cirque du Soleil."

 

In celebration of the new partnership, a mobile promotion program will award an all-expense paid trip to Las Vegas to five winners (and one friend each) to see KA, which is an award-winning Cirque du Soleil show.

 

Global operator YuuZoo now serves over 1 billion consumers in North America, Europe, and Asia, giving them the option to subscribe to a wide range of content and services, all of which can be downloaded and used on mobile devices. YuuZoo’s service is built on an advanced and robust technology platform and offers an extensive library of content from up to 400 major global and local content providers. YuuZoo provides access to its services through billing agreements with more than 160 carriers from up to 50 countries.

  

YuuZoo also offers targeted advertising opportunities for advertisers interested in reaching billions of mobile users across the world. The company’s primary offices are in Singapore, Los Angeles, New York, Beijing, and Helsinki.

 

Cirque du Soleil started out as a troupe of 20 street performers in 1984. Today, from its base in Quebec and international headquarters in Montreal, Canada, the company employs 4,000 individuals, of which 1,000 are artists, from more than 40 countries. The company has received numerous prestigious awards, including the Emmy, Drama Desk, Bambi, ACE, Gémeaux, Félix, and Rose d'Or de Montreux.