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May 22, 2008

Call Genie and vlingo to Deliver Multi-Modal Mobile Search Platform


Call Genie (News - Alert) and vlingo announced that they have entered into a partnership to deliver a complete multi-modal mobile search platform. Through this platform they claim customers who are always on the move can retrieve info anywhere, anytime.


 
Call Genie is a provider of local mobile search and advertising solutions to Yellow Pages publishers, directory assistance providers, and wireless carriers. Vlingo is a voice-powered user interface that unlocks access to mobile phone wireless data services.
 
The CG Mobile Local Search Product Suite includes three product lines: CG Interact (News - Alert), CG Open and CG ADvantage. These product lines provide directory assistance providers, Yellow Pages publishers, wireless carriers and search engine companies, the applications and technology platforms required to deliver innovative mobile local search services suited for today's shorter consumer adoption cycles.
 
"Our partnership with vlingo combines the industry's most innovative speech recognition service with Call Genie's mobile directory assistance and advertising solutions," said Michael Durance (News - Alert), CEO of Call Genie. "The combination adds enhanced speech recognition capabilities to the CG Product Suite and gives our customers a local mobile search and advertising solution that now includes natural language request support."
 
The platform will allow users to input command in their natural language to access information rather than using a structured grammar like codes, number pins etc. For example if a user want to know the whereabouts of a coffee shop he can simply say, “I am looking for a coffee shop in the area,” then say, "city, state" structure for 411.
 
"Partnering with Call Genie is an important step because it takes vlingo off of the device and into the realm of traditional server-based speech recognition services," said Dave Grannan, CEO, vlingo. "We see this as a key reinforcement of the value vlingo can bring to a wide variety of industry applications by making them easier to use for the consumer through natural language input."
 
The companies claim that this new model will decrease the user’s time of getting info through the usual service center calls. And it will also provide Call Genie's customers with increased automation rates for directory assistance and local search inquiries.
 
Call Genie will continue to support Nuance (News - Alert) and other voice platforms through its open voice XML interface capabilities. The combined Call Genie - vlingo solution is available through Call Genie. For more information on Call Genie please visit www.callgenie.com and on vlingo visit www.vlingo.com
 
Nathesh is a TMCnet contributing editor.