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April 14, 2008
AT&T YELLOWPAGES.COM and Call Genie Sign Content Access Agreement
By Anil Sharma TMCnet Contributing Editor
Call Genie (News - Alert), a provider of local mobile search and advertising solutions, has entered into a listing and content distribution agreement with YELLOWPAGES.COM, an Internet Yellow Pages and local search directory and subsidiary of AT&T (News - Alert).
Call Genie will deliver YELLOWPAGES.COM local business listings and content through its distribution network in the United States.
The agreement is expected to enable consumers to find and access relevant local search content, as well as provide YELLOWPAGES.COM advertisers with additional exposure through the millions of anticipated searches on Call Genie's mobile local search and advertising platform, according to the companies.
"The consumers that access Call Genie's local mobile search services will benefit from receiving highly relevant, comprehensive search results powered by YELLOWPAGES.COM," Mike Durance (News - Alert), CEO of Call Genie said in a press release.
"This agreement with YELLOWPAGES.COM provides a fantastic opportunity for us to connect our consumer relationships directly with the YELLOWPAGES.COM advertisers," said Durance.
Call Genie's mobile local search and advertising solution allows 'ready to transact' consumers to directly connect with local businesses, 'anytime, anywhere.
The YELLOWPAGES.COM listing and content data is available immediately through Call Genie's distribution network and local mobile search partners.
Call Genie is a leading provider of local mobile search and advertising solutions to Yellow Pages publishers, directory assistance providers, and wireless carriers. The company allows Yellow Pages publishers, directory assistance providers and wireless carriers to increase revenue by offering a localized, search and advertising capability that connects buyers and sellers.
The company created CG Product Suite as a way to connect companies with call volume to companies that have monetizable content.
This ecosystem not only allows customers to search for meaningful content when and where they want to, it provides a new revenue stream to both the carrier and content provider.
Call Genie was one of the first companies in the world to recognize the potential of voice-bases, mobile local search and advertising; the first company with a service that increases the relevancy of search at the true local level; and the first to deploy on a nationwide basis in North America.
These solutions enable companies to offer an exceptional experience for both advertisers and consumers. Call Genie has over 30 customers in 11 countries.
Anil Sharma is a TMCnet Contributing Editor.
Don't forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP
Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
Call Genie will deliver YELLOWPAGES.COM local business listings and content through its distribution network in the United States.
The agreement is expected to enable consumers to find and access relevant local search content, as well as provide YELLOWPAGES.COM advertisers with additional exposure through the millions of anticipated searches on Call Genie's mobile local search and advertising platform, according to the companies.
"The consumers that access Call Genie's local mobile search services will benefit from receiving highly relevant, comprehensive search results powered by YELLOWPAGES.COM," Mike Durance (News - Alert), CEO of Call Genie said in a press release.
"This agreement with YELLOWPAGES.COM provides a fantastic opportunity for us to connect our consumer relationships directly with the YELLOWPAGES.COM advertisers," said Durance.
Call Genie's mobile local search and advertising solution allows 'ready to transact' consumers to directly connect with local businesses, 'anytime, anywhere.
The YELLOWPAGES.COM listing and content data is available immediately through Call Genie's distribution network and local mobile search partners.
Call Genie is a leading provider of local mobile search and advertising solutions to Yellow Pages publishers, directory assistance providers, and wireless carriers. The company allows Yellow Pages publishers, directory assistance providers and wireless carriers to increase revenue by offering a localized, search and advertising capability that connects buyers and sellers.
The company created CG Product Suite as a way to connect companies with call volume to companies that have monetizable content.
This ecosystem not only allows customers to search for meaningful content when and where they want to, it provides a new revenue stream to both the carrier and content provider.
Call Genie was one of the first companies in the world to recognize the potential of voice-bases, mobile local search and advertising; the first company with a service that increases the relevancy of search at the true local level; and the first to deploy on a nationwide basis in North America.
These solutions enable companies to offer an exceptional experience for both advertisers and consumers. Call Genie has over 30 customers in 11 countries.
Anil Sharma is a TMCnet Contributing Editor.
Don't forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP
Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
