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Broadband & Mobile Featured Article
April 11, 2008
Austria Microsystems and Advanced ID Asia Present New AS3990 UHF RFID
By Raju Shanbhag TMCnet Contributing Editor
Austria Microsystems has announced that Advanced ID Asia has incorporated its new AS3990 UHF RFID “Simply Gen2” Reader Chip into their latest product, the PR110. Austria Microsystems designs and manufactures high-performance analog ICs for communications, industrial, medical and automotive applications.
PR110 is a handheld reader that extends Advanced ID’s successful UHF RFID Reader Product Line. It offers a 5dBi gain circular antenna, battery operation, as well as 100mW output power. Co-developed with IDS, Advanced ID’s new product is built around Austria Microsystems’ AS3990 UHF “Simply Gen2” reader chip. This is poised to make the lives of its customers easier through the integration of key elements whilst retaining flexibility as it offers a low-power, low-cost, integrated reader solutions.
Advanced ID’s CEO Gottfried Auer said in a press release, “With Austria Microsystems’ AS3990 we got the chance to have high commonality in our different concepts covering all the applications from short range to long range. This results in a highly competitive product line which will be completed in the next few months. We are impressed by our partnership with Austria Microsystems as their excellent technology supported by a highly motivated, flexible and competent team made it easy to reach our common goals.”
Having the industry’s lowest power consumption and lowest cost bill of materials (BOM), Austria Microsystems’ AS3990 is well suited for power/cost-sensitive applications. This single chip, Gen 2 UHF Reader IC is comes with an integrated power amplifier to further decrease the BOM and also sports a Gen 2 protocol engine so that it can reach the market quickly. The AS3990’s unique programmable features enable a single device that is shippable world-wide. With only 32 registers to enable full RF, filtering, and protocol control, the device is very simple to use and offers ease in implementation.
The implementation of the AS3990 by Advanced ID has convinced Austria Microsystems about the company’s ability to optimize for low power, long range and at low cost for portable applications. The AS3990 is specified for 0 to 70° C and is available in QFN 64 9x9 mm package.
Raju Shanbhag is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP
Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
PR110 is a handheld reader that extends Advanced ID’s successful UHF RFID Reader Product Line. It offers a 5dBi gain circular antenna, battery operation, as well as 100mW output power. Co-developed with IDS, Advanced ID’s new product is built around Austria Microsystems’ AS3990 UHF “Simply Gen2” reader chip. This is poised to make the lives of its customers easier through the integration of key elements whilst retaining flexibility as it offers a low-power, low-cost, integrated reader solutions.
Advanced ID’s CEO Gottfried Auer said in a press release, “With Austria Microsystems’ AS3990 we got the chance to have high commonality in our different concepts covering all the applications from short range to long range. This results in a highly competitive product line which will be completed in the next few months. We are impressed by our partnership with Austria Microsystems as their excellent technology supported by a highly motivated, flexible and competent team made it easy to reach our common goals.”
Having the industry’s lowest power consumption and lowest cost bill of materials (BOM), Austria Microsystems’ AS3990 is well suited for power/cost-sensitive applications. This single chip, Gen 2 UHF Reader IC is comes with an integrated power amplifier to further decrease the BOM and also sports a Gen 2 protocol engine so that it can reach the market quickly. The AS3990’s unique programmable features enable a single device that is shippable world-wide. With only 32 registers to enable full RF, filtering, and protocol control, the device is very simple to use and offers ease in implementation.
The implementation of the AS3990 by Advanced ID has convinced Austria Microsystems about the company’s ability to optimize for low power, long range and at low cost for portable applications. The AS3990 is specified for 0 to 70° C and is available in QFN 64 9x9 mm package.
Raju Shanbhag is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP
Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
